Case Studies | Agave Ink
Our Process in Brief
At Agave Ink, we turn everyday information into compelling, branded content that delivers real results—SEO traction, repeat traffic, and audience loyalty. Whether it’s transforming data into engaging stories or amplifying local voices, our multi-step process ensures quality, consistency, and measurable impact.
Featured Case Studies
1. Turning Data into Engaging, SEO-Driven Content
We partnered with ILoveOV.com to deliver a weekly “ILoveOV Sports — NCAA Football Schedule & Viewing Guide” that stands out from generic listings. Our five-step process includes:
Identifying the Opportunity – Spotlight high‑value content (Top 25 + Arizona schools) to entice local sports fans.
Automated Data Gathering – Pull schedules from ESPN and NCAA.com, convert them to local MST, and curate top matchups.
Content Formatting – Provide an SEO-optimized HTML block plus a printable PDF, both reflecting ILoveOV branding.
Visual Branding – Design a custom banner to enhance brand recognition across web and social.
Publishing & Promotion – Publish consistently each Monday at 8 AM MST and amplify the post via social media and newsletters.
SEO Benefits: Targets specific search queries (“Arizona college football schedule,” “NCAA Top 25 TV times”), offers fresh weekly content, improves engagement metrics, and attracts backlinks from local and sports communities.
2. Where Community Stories Become Business Growth
With ILoveOV.com as a canvas, we built a comprehensive content ecosystem rooted in local storytelling. Elements include:
Serialized narratives – e.g., the 15-chapter “Desert Beginnings” that keeps locals coming back.
Business features – “Business Bytes,” converting owner stories into search‑friendly features.
Resource hubs – Evergreen guides for Seniors, Veterans, Parks, Churches, and more.
Newsletters – Regular communications targeted to specific local audiences.
What This Means for You:
ILoveOV Example | What It Proves | Your Version |
|---|---|---|
Desert Beginnings | Serialized storytelling builds loyalty | Founder stories, customer journeys, local life series |
Business Bytes | Personal stories drive trust | Team highlights, case studies, client spotlights |
Resource Hubs | Evergreen content grows visibility | Buyer guides, FAQs, “Best of” lists |
Newsletters | Regular touchpoints keep engagement alive | Biweekly promotions or tips with strategic links back to your site |
Strategic Packages:
Starter: Story Essentials – One feature article, one resource/FAQ page, basic SEO, and five social captions.
Growth: Publish with Purpose – Two blog posts/month, one quarterly resource hub, monthly newsletter, SEO/image optimization, plus ten social captions.
Community Leader: Be the Local Authority – Four blog posts/month, continually expanding resource library, biweekly newsletter, light design, and quarterly content reviews.
Measuring Value & ROI:
We model content ROI simply:
(Lead value × incremental leads) − content cost = net return
—for example, eight new leads/month at $350 each = $2,800 in revenue. Subtract a content cost of $1,200/month = $1,600 in net ROI.
Our Five-Step Process:
Discovery & Voice – Define your story, audience, and objectives
Editorial Map – Build topics, cadence, and SEO strategy
Creation – Conduct interviews, draft content, edit, and add light design
Publish & Promote – Launch on site, email, and social channels
Measure & Improve – Quarterly insights, adjustments, and roadmapping
Why These Stories Matter
By blending structured data with creative storytelling and consistent delivery, we help brands not only reach but also retain engaged audiences. Whether that’s through a recurring schedule, a serialized journey, or referral-attracting resource guides—your content becomes an asset, not just another webpage.
Ready to See This Work for You?
Let’s map an “ILoveOV-style” content piece to your brand—and launch it within just 14 days. Reach out to get started:
hello@agaveink.com | +1 520-543-4480